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» “It’s the (Experience) Economy, Stupid.”
| Hot off the press and into your inbox - here's a blog update! | | | | | | Here's your newest post from the GetResponse Marketing Blog. | | | | | 2017-04-17 14:10:52 | Carla Curtsinger | | | When was the last time you bought something because the customer experience was so mind-blowing that you didn't consider the price or whether there was a competing product out there that might be better? Well, if was quite recently, then you're not alone, as apparently 89% of customers in the US and UK said they would make decisions based on customer experience ahead of price and product. Six years ago that figure was just 12%. (Source: Deloitte). | | |
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