Dominate the inbox 📩

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Your fresh email marketing updates

Hi Aneka!   I've been in email marketing for more than a decade, and I can say one thing for sure – there's never been a boring moment. There's always something. Gmail tabs, AMP for email, Apple MPP, and now AI 🤖 But despite all these technological advancements, some things have not changed at all. Email marketing is still a long-term game. And to succeed, you have to know your audience and have a solid strategy in place. If you're already achieving success with your email marketing campaigns – 👏 to you. But if you're not there yet, I've got a good feeling that this newsletter will get you closer to reaching your goals 🎯 Happy reading!

🎥 Free free webinar: June 7 @1 PM ET     Grow your email list with lead magnets!   Join us for an immersive live online webinar, where industry experts Lada Bretel from FlippingBook and Máté Zilahy from GetResponse will unveil the strategies and techniques that will take your lead generation efforts to new heights. Gain invaluable insights and practical tips on how to harness the combined power of FlippingBook's engaging ebook creation platform and GetResponse's robust marketing automation tools.   REGISTER FOR FREE

Fresh from the GetResponse blog 📚

Key insights from the 2023 Email Marketing Benchmarks report   Is your email marketing on the right track? Discover the key insights from our brand new report, where we analyzed over 7 billion emails sent throughout 2022.

Automating your email marketing: autoresponders vs. automation   Not sure which tool to choose – Autoresponders or Marketing Automation? Learn how they're different and start automating your communications today!

10 email copywriting tips that work (with examples)   Learn how to write catchy emails once and for all – from clickable subject lines to bodies people actually read!

A beginner's guide to email authentication   Dive into the world of SPF, DKIM, DMARC, and BIMI protocols and learn how to set them up correctly for improved email marketing success.

9 super easy ways to personalize your emails   Personalize your emails in nine easy steps and get more clicks! Take a look at these examples to get inspired in your email marketing campaign.

New on the Operation: Automation podcast 🎙️   4.2 Recruitment Done Better with TRAFFIT Chief Growth Officer – Mick Griffin   In this episode, we will talk about our worst job-hunting experiences, why everyone – including recruiters – seems to dislike recruitment, and how to play the long game if you want to attract top talent.

Found on the web 👨‍💻

Google Launches Blue Checkmarks for Verified Brands in Gmail (Social Media Today)   Google rolls out its own version of the blue checkmark. Find out how it works and how you can claim one, too.   What's Wrong with Email Marketing? (Only Influencers)   Email's far from perfect, but how can you make it work for your business? Explore email's shortcomings in this interesting read by no one else than Chad S. White.

Animated GIFs in Email: Examples & How To's (Litmus)   Want to make your email marketing campaigns more engaging? Adding GIFs might just do the trick. Get inspired by this impressive selection of animated emails.   How to Set Up a Reactivation Campaign to Win Back Inactive Email Subscribers (Inbox Collective)   In this article, Dan Oshinsky explains how you can set up an effective reactivation strategy that'll keep your list clean and your audience engaged.

Get more out of your marketing stack 📈     GetResponse + Make   Unlock unlimited possibilities for automation and streamline your processes with Make, a powerful automation platform. Seamlessly connect GetResponse to over 1000 apps and enjoy the convenience of customizable automation templates. Make empowers you to create, manage, and automate tasks, revolutionizing productivity across teams and domains. Whether you're constructing new workflows, managing your contacts and campaigns, or triggering scenarios based on your GetResponse data, Make brings unlimited possibilities to your fingertips.   TRY THE INTEGRATION

Till next time!   What did you think of this newsletter? Reply and let me know what you think. And if you've found it valuable, be sure to share it with a friend!     Michal Leszczynski Head of Content Marketing & Partnerships

About GetResponse   GetResponse offers an affordable, comprehensive, and easy-to-use solution to help you grow, engage, and convert your audience with powerful email, automation, and list growth tools.   SIGN UP FREE TODAY   You're getting good stuff like this email because you signed up to GetResponse Blog & Resources. Feeling like you need a break from these updates? That's a shame, but you can unsubscribe below, and hopefully, come back quick and resubscribe by visiting our website at getresponse.com/resources.

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